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General litter

We all agree the £1 billion spent every year cleaning our streets could be better spent elsewhere. The 30 million tonnes of litter dropped every year starts with a single wrapper. And tackling the issue also starts with lots of small steps, adding together to make a big difference.

 

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Email us: network.enquiries@keepbritaintidy.org

Volunteers have cleaned this area

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The objective of these bright and attractive in-situ signs is to make people aware that volunteers have cleaned the area and make people more respectful, with the added benefit that the sign can also be used to mobilise more people into volunteering and bolster community engagement and well-being.

 

It's Still Littering

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We've launched a new intervention, developed by our Centre for Social Innovation, to help local authorities tackle 'careful littering'. The intervention serves as a gentle reminder that, whether it's ‘carefully’ placed or simply thrown on the floor, It’s Still Littering.

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Bin it for Good

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By transforming bins into charity collection pots, Bin it for Good incentivises people towards doing the right thing with their litter by offering local community benefits. The idea is simple: more litter in the bins and less on the ground, means larger donations for local charities.

Campaign posters & materials

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Our campaign posters address a whole range of litter types and littering behaviours.  So whatever your issue or audience, we may already have the right campaign poster for you.

 

Coastal and Parks Campaigns

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Bin it or Take it Home

Our coastal campaign ‘Bin It or Take It Home’, addresses beach littering behaviour directly by highlighting that litter left around bins and elsewhere on beaches can be spread by winds,tides and birds, and end up in the sea potentially harming marine life.

These eye-catching materials use positive imagery of a British seaside rock-pool theme and asks visitors to ‘bin it or take it home’.

Find out more.

Love Parks 

Parks and green spaces have been utilised and valued by a huge number of people since the country locked down at the end of March 2020. Sadly, alongside this has come an substantial increase in anti-social behaviour from some members of the public and the volumes of litter and waste being left behind have exceeded anything parks have ever had to deal with, even at peak times. This issue is expected to get worse over the summer holidays, at a time when staffing levels are also likely to be under pressure and parks are in urgent need of support ahead of this peak time. We have developed this Love Parks campaign using research and behavioural insights, along with feedback from parks managers.

 

 

Death Trap - Bin it Don't Kill it

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Our new intervention to tackle Vehicle Littering, addresses the behaviour of people littering from their vehicles, by connecting this behaviour with the impact that it can have on local wildlife, in the moment that people are most likely to be engaging in the behaviour. This is done through the use of large, reflective, and brightly coloured signs, which are displayed at roadside locations where littering is an issue. The messaging used is hard-hitting and emotive. Recommended locations are in laybys, roundabout approaches, and slip roads where litter is most likely to accumulate, and where traffic is slow-moving.

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