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Cookies Policy

Our website uses cookies, as almost all websites do, to help provide you with the best experience we can. Cookies are small text files that are placed on your computer or mobile phone when you browse websites. They are widely used in order to make websites work, or work more efficiently, as well as to provide information to the owners of the site. The table below explains the cookies we use and why.

Cookie

Name

Purpose

Keep Britain Tidy

 

has_js

 

This cookie is necessary as it registers whether or not the user has activated JavaScript in their browser.

Keep Britain Tidy

SESS#

This cookie preserves users’ states across page requests and lasts for 23 days.

Universal Analytics (Google)

_ga
_gat
_gid

These cookies are used to collect information about how visitors use our website. We use the information to compile reports and to help us improve the website. The cookies collect information in an anonymous form, including the number of visitors to the website and blog, where visitors have come to the website from and the pages they visited. _ga cookies last two years, all the others last only for the session.
Read Google's overview of privacy and safeguarding data

YouTube cookies

GPS

PREF
YSC*
VISITOR_INFO1_LIVE

@@History/@@scroll|#

We embed videos from our official YouTube channel using YouTube’s privacy-enhanced mode. This mode may set cookies on your computer once you click on the YouTube video player, but YouTube will not store personally-identifiable cookie information for playbacks of embedded videos using the privacy-enhanced mode.
Read more at YouTube’s embedding videos information page.

GPS - * expires at the end of your session and is used ton mobile devices to enable tracking based on location

PREF last 8 months and is used by Google to keep statistics of how the visitor uses YouTube videos across different websites

YSC - * expires at the end of your session and registers a unique id to keep statistics on what videos a user has seen/
VISITOR_INFO1_LIVE - *expires after eight months and tries to estimate bandwidth on pages with YouTube videos.

@@History/@@scroll|# is a persistent cookie that is used to create historical timelines in YouTube videos.

Google advertising cookies

NID
SID

IDE

ANID
DSID
FLC
AID
TAID
exchange_uid

_gads
_gac

Conversion

We use these cookies to make advertising more engaging and our marketing more efficient including to select advertising based on what’s relevant to a user, improve reporting on campaign performance and to avoid showing ads that the user has already seen.

Google uses cookies like NID and SID to help customise adverts on Google properties, such as Google Search. For example, to remember your most recent searches, your previous interactions with our adverts or search results and your visits to our website. This helps us to show you customised adverts on Google.

We also use one or more cookies for advertising that Google serves across the web. One of the main advertising cookies on non-Google sites is named ‘IDE‘ and is stored in browsers under the domain doubleclick.net. Another is stored in google.com and is called ANID. We use other cookies with names such as DSID, FLC, AID, TAID and exchange_uid. Other Google properties, such as YouTube, may also use these cookies to show you more relevant adverts.

Sometimes advertising cookies may be set on the domain of the site that you're visiting. In the case of advertising we serve across the web, cookies named ‘__gads’ or ‘__gac’ may be set on the domain of the site that you're visiting. They serve purposes such as measuring interactions with the ads on that domain and preventing the same ads from being shown to you too many times.

Google also uses conversion cookies whose main purpose is to help advertisers determine how many times the people who click on their adverts end up purchasing their products. These cookies allow Google and Keep Britain Tidy to determine that you clicked on the advert and later visited the Keep Britain Tidy website. Conversion cookies are not used by Google for personalised ad targeting and persist for a limited time only. A cookie named ‘Conversion‘ is dedicated to this purpose. It's generally set in the googleadservices.com domain or the google.com domain. Some of our other cookies may be used to measure conversion events as well. For example, DoubleClick and Google Analytics cookies may also be used for this purpose.

We may also use cookies named 'AID', 'DSID' and 'TAID', which are used to link your activity across devices if you’ve previously signed in to your Google Account on another device. We do this to coordinate that the ads you see across devices and measure conversion events. These cookies may be set on the domains google.com/ads, google.com/ads/measurement or googleadservices.com. If you don't want the ads that you see to be coordinated across your devices, you can opt out of Ads Personalisation using Ads Settings.

Facebook Pixel

 

This Cookie is placed by Facebook. It enables us to measure, optimise and build audiences for advertising campaigns served on Facebook. In particular it enables us to see how our users move between devices when accessing the Keep Britain Tidy website and Facebook, to ensure that our Facebook advertising is seen by our users most likely to be interested in such advertising by analysing which content a user has viewed and interacted with on the Keep Britain Tidy website. For further information about the Facebook Pixel please see:
https://en-gb.facebook.com/business/help/651294705016616

Twitter conversion tracker

 

This Cookie is placed by Twitter. It enables us to learn how our users have interacted with Keep Britain Tidy advertising served to them on Twitter. It also enables us to identify users who have used their mobile device to view Keep Britain Tidy advertising on Twitter and later came to our website on a desktop computer.
For further information about the Twitter Conversion Tracker please see:
https://business.twitter.com/en/help/campaign-measurement-and-analytics/conversion-tracking-for-websites.html

LinkedIn Conversion Tracking and Insight Tag

 

The LinkedIn Insight Tag is a piece of lightweight JavaScript code that we have added to our websites to enable in-depth campaign reporting and to help us unlock valuable insights about our website visitors. We use the LinkedIn Insight Tag to track conversions, retarget website visitors, and unlock additional insights about members interacting with our LinkedIn adverts.

The LinkedIn Insight Tag enables the collection of metadata such as IP address information, timestamp, and events such as page views. All data is encrypted. The LinkedIn browser cookie is stored in a visitor's browser until they delete the cookie or the cookie expires (there’s a rolling six-month expiration from the last time the visitor’s browser loaded the Insight Tag).

You can opt out of cookies from LinkedIn on your LinkedIn settings page and recommend you read their Cookie Policy for more information.

 

How do cookies benefit you?

Our cookies help us:

  • Make our website work as you'd expect
  • Save you having to login every time you visit the site
  • Remember your settings during and between visits
  • Improve the speed/security of the site
  • Continuously improve our website for you
  • Make our marketing more efficient

We do not use cookies to:

  • Collect any personally identifiable information (without your express permission)
  • Collect any sensitive information (without your express permission)
  • Pass data to advertising networks
  • Pass personally identifiable data to third parties
  • Pay sales commissions

Granting us permission to use cookies

If the settings on your software that you are using to view this website (your browser) are adjusted to accept cookies we take this, and your continued use of our website, to mean that you are fine with this. Should you wish to remove or not use cookies from our site you can learn how to do this below, however doing so will likely mean that our site will not work as you would expect.

We use cookies to make our website work including:

  • Making our donate page and donations process work
  • Determining if you are logged in or not
  • Remembering your search settings
  • Allowing you to add comments to our site (Ask the Network, Ask an Expert)
  • There is no way to prevent these cookies being set other than to not use our site

Third party functions

Our site, like most websites, includes functionality provided by third parties. A common example is an embedded YouTube video. Our site includes the following which use cookies:

  • YouTube - Privacy Policy powers the videos on our site
  • Google - Privacy Policy

Disabling these cookies will likely break the functions offered by these third parties.

Anonymous visitor statistics cookies

We use cookies to compile visitor statistics such as how many people have visited our website, what type of technology they are using (e.g. Mac or Windows which helps to identify when our site isn't working as it should for particular technologies), how long they spend on the site, what page they look at etc. This helps us to continuously improve our website. These so called “analytics” programs also tell us if, on an anonymous basis, how people reached this site (e.g. from a search engine) and whether they have been here before helping us to put more money into developing our services for you instead of marketing spend.

We use Google Analytics.

Turning cookies off

You can usually switch cookies off by adjusting your browser settings to stop it from accepting cookies. Doing so however will likely limit the functionality of our's and a large proportion of the world's websites as cookies are a standard part of most modern websites.

It may be that you concerns around cookies relate to so called "spyware". Rather than switching off cookies in your browser you may find that anti-spyware software achieves the same objective by automatically deleting cookies considered to be invasive. Learn more about managing cookies with antispyware software.

How do I change my cookie settings?

Most web browsers allow some control of most cookies through the browser settings. To find out more about cookies, including how to see what cookies have been set, visit www.aboutcookies.org or www.allaboutcookies.org.

Find out how to manage cookies on popular browsers:

To find information relating to other browsers, visit the browser developer's website.

To opt out of being tracked by Google Analytics across all websites, visit http://tools.google.com/dlpage/gaoptout.

This website uses cookies to ensure you get the best experience. View our cookies policy here.

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