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Fly-tipping solutions

With some local authorities dealing with up to 100 fly-tips a day, the problem is reaching epidemic proportions.

Some residents are unwittingly adding to the problem – with more than a third thinking it’s OK to do things that are actually fly-tipping.

Our #CrimeNotToCare campaign shows residents their duty of care and helps stop fly-tipping before it occurs. But when you need to go further, our enforcement training will give you the knowledge, skills and confidence to use enforcement alongside education to tackle environmental crimes in your area.

Your rubbish, your responsibility – when it comes to fly-tipping it’s a crime not to care.

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#CrimeNotToCare is a campaign aimed at the general public to raise the awareness of residents’ Duty of Care in a simple format to reduce fly-tipping. Our research shows a clear lack of understanding by the general public, and we know some may be unwittingly contributing to the fly-tipping problem.

#CrimeNotToCare is a national, social media-led campaign by Keep Britain Tidy, available as an off-the-shelf campaign to local authorities, with a variety of digital and print assets. It is available as a flexible, localised campaign-in-a-box with a number of options.

Local authorities involved will benefit from the national publicity garnered by Keep Britain Tidy and its brand as well as the greater reach the campaign will have beyond one local area.

Local authorities will be able to choose from a pick-and-mix of communications collateral. All materials will be localised for the individual local authority, this includes branding and the addition of information about local services where appropriate.

Legal & enforcement training


If you are plagued by the national epidemic of fly-tipping, knowing the legal situation and your enforcement options can be a real help.

We run a suite of legal and enforcement training courses, including our accredited five-day Enforcement Academy. Our courses will give you the knowledge, skills and confidence to tackle fly-tipping in your area.

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