Waste less, Live more Week
14 September 2012
Waste Watch, a Keep Britain Tidy programme, has launched its first ever Waste less, Live more Week.
From 17 to 23 September, organisations, businesses and charities, including University of East London, TRAID and the Industry Council for Packaging and the Environment, will be working together to encourage businesses and individuals to do one simple act – big or small – that demonstrates how we can live better while consuming less.
The week-long campaign is also calling on Government and other decision-makers to find solutions that help people waste less and live more, looking at the National Curriculum Review, the measurement of national wellbeing and the Energy Bill Revolution.
Throughout the week, partner organisations will be hosting a range of activities to show how people can make small changes, such as cycling or walking to work and swapping a pre-packed sandwich in favour of a shared lunch with colleagues. All activities are designed to practically demonstrate how we can all reduce our environmental impact at the same time as improving our wellbeing.
Tim Burns, Head of Waste Watch, said: “Waste less, Live more is an approach that reflects how environmental and social issues are linked and how tackling these issues together is a far more effective solution. It’s all about recognising that what is good for the environment is good for us and working towards a future where people understand and actively care for one another and the environment.
“During the week, we will be reaching out to a wide range of organisations and individuals, to take part in events and activities and support our three policy calls.”
This month, Waste Watch is celebrating its 25th birthday. In that time, the charity has had many successes along the way – recycling, for example, is now part of our everyday lives. Today, Waste Watch’s work is about wasting less and living more through social change, sustainable lifestyles and rethinking how we produce, consume and dispose of things and what is important in life.
Find out how you or your organisation can get involved in Waste less, Live more Week.