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Beach Research 2005
A study looking at how people choose which coastal area to visit and what they base their decisions on. Visitors to beaches in England and Wales were then segmented depending on their needs from a beach and surrounding coastal area.
Broken Windows in the Big Brother House 2003
Written by Keep Britain Tidy but funded by the British Cleaning Council, this report looks at local environmental quality and anti-social behaviour.
Chewing Gum Droppers Segmentation Research 2004
This is a behavioural study of adults who chew gum and dispose of it incorrectly. Segments were identified based on general attitudes towards the disposal of gum and triggers and barriers to changing their behaviour.
Dog Fouling Study 2005
Findings of a postal survey sent to all local authorities. It looks at the extent of the problem and steps taken to reduce it, including the use of relevant legislation.
Drugs Related Litter Study 2005
This report looks at the findings of a postal survey, sent to local authorities, addressing the issue of discarded syringes as litter. It is a follow up of the 2001 study.
Environmental Protection Act Study 1999
This study highlights the findings of a postal questionnaire, sent to all local authorities in England and Wales. It looks at their progress with implementing Part IV of the Environmental Protection Act 1990, which makes duty bodies responsible for keeping their land clear of litter and refuse.
Fast Food Study 2003
This study formed part of the development of a voluntary code of practice for the fast food industry. Keep Britain Tidy carried out focus groups and postal surveys with local authorities to understand the issues involved with fast food litter in various outlets, locations and times
Fly-tipping Study 2003
A study covering the findings of a postal questionnaire which was distributed to local authorities and various large scale land managers. The aim of this study is to establish the extent of the problem and the types and locations of fly-tipping.
Good Graffiti: Bad Graffiti? A New Approach to an Old Problem
To understand the publics’ attitudes towards graffiti and what would encourage them to report it to their local authorities. The research was also used to gather evidence on local authority responses to graffiti including graffiti walls.
Impact of the Smoke Free Legislation on Litter
Keep Britain Tidy conducted a study in the months following the introduction of the ban to evaluate the effects on local environmental quality - particularly upon smoking related litter. This report brings together the results of this research and aims to create a clear picture of the situation that now exists in the wake of the smoke free legislation.
Local Environment Quality: A Local Authority Perspective 2004
This report highlights the findings of a questionnaire sent to all local authorities in England. It looks at whether local authorities are adhering to the Code of Practice on Litter and Refuse (COPL&R) and look at what problems they have with local environmental quality.
Local Environmental Quality in Times of Austerity: Prioritisation and Behaviour Change
In times of austerity, when cuts to local government funding appear almost daily in the news headlines, how do residents of London prioritise public services? And, are these priorities changing in the face of this increasingly challenging financial climate?
This research, co-funded by London Councils and Keep Britain Tidy, looks at how changing resident priorities on public sector spend impact on the ways in which Londoners would like authority bodies to address local environmental quality. Putting the residents in charge of their own ‘budgets’, the research explores: the degree to which residents see fines for local environmental quality and related anti-social behaviour offences as an acceptable source of revenue; what residents are willing to contribute towards the issues personally (time, for example); and what other approaches and techniques are most likely to change poor environmental behaviours and encourage people to ‘do the right thing’.
London: Its People and their Litter
London has historically endured poorer levels of local environmental quality (LEQ) than the rest of England. In answer to this, Capital Standards was established in 2002 to improve London’s LEQ.
Measuring Quality of Life: Does Local Environmental Quality Matter?
Keep Britain Tidy's interest in quality of life has grown steadily over the past 15 years. Through our technical support work, research and surveys we have found evidence that local environmental quality is a significant element in how satisfied people are with the conditions in which they live.
Neighbour Noise: Makers and Sufferers Research Report 2008
In-depth piece of market research to understand the attitudes and behaviours of noise makers and noise sufferers. This approach allowed Keep Britain Tidy to decide who to campaign to and how.
No Butts: Smoking Related Litter
This study was undertaken to help Keep Britain Tidy reduce the amount of smoking related litter by changing smoker disposal behaviour. It looks at the reasons why smokers drop cigarette litter and tries to understand their attitudes to disposal. It also looks at which campaigning approaches are most likely to achieve a change in behaviour.
Noise Segmentation 2003
Research to understand the problem of neighbourhood noise as a nuisance and to identify how to encourage the public to respond to their grievances. This approach helped Keep Britain Tidy develop a campaign to increase the level of appropriate complaints.
On the Front Line
Research report highlighting the impact cleansing staff can have on the public's perceptions of their local environment and the reputation of the services they provide.
People Who Litter
This publication is one of an occasional series of papers researched, written and produced by Keep Britain Tidy. It attempts to highlight the issues of litter behaviour.
Secondary Retail Areas
The primary objective of the research was to determine the underlying causes of poor LEQ among Secondary Retail areas and potential measures to tackle these problems.
Sewage Related Litter: Flushing toliets onto beaches
To find out the extent of the sewage related litter and the reasons why people flush these items down the toilet and what we could do to change this behaviour.
The Effectiveness of Enforcement on Behaviour Change: Fixed penalty notices from both sides of the line
This piece of research explores the effectiveness of using enforcement as a way of preventing environmental crime. In particular, Keep Britain Tidy have explored how fixed penalty notices can be used to support a wider environmental enforcement strategy. We ask whether using fixed penalty notices really is an effective way of bringing about meaningful behaviour change which, in turn, leads to real, lasting improvements in the quality of the local environment.
The Link Between Local Environmental Quality and Economic Improvement
The purpose of this report is to demonstrate that good local environmental quality is a significant factor in improving the economic investment and ongoing prosperity of an area.
Teenage Dirt Bag 2004
Written by Keep Britain Tidy but funded by the British Cleaning Council, this report looks at the research into the littering habits of teenagers and what can be done to change the behaviour.
Vehicle Litter Report 2009
This report highlights the findings of a piece of research that was conducted to gain a better understanding of vehicle littering, in particualr who is doing it, how ofen, where, what they are littering and potential solutions and deterrents. The research was carried out to help inform the design of a subsequent anti vehicle littering campaign and to help inform policy decisions.
Vehicle Litter Report 2009 - Summary presentation
A summary of the findings from the 2009 Vehicle Litter Report.
Waste Segmentation 2002
This is a behavioural study into the triggers and barriers to members of the public recycling their household waste. Segments are identified based on peoples general attitudes towards waste and their likelihood to change their behaviour.
The published 'Summary Edition' of Whose Reality is it Anyway? Understanding the Impact of Deprivation on Perceptions of Place
Some of our local authority partners are baffled – their low resident satisfaction scores don’t seem to tally with their excellent on-the-ground measures of cleanliness. They have focused resources on improving service delivery but they still haven’t seen any improvement in resident perceptions. Why?
The culmination of 24 focus groups, conducted in four local authority areas, Whose Reality Is It Anyway? considers the limitations of perception and demonstrates how increased understanding of what drives perceptions of place can help us to improve them in more efficient, creative and collaborative ways.
For those who want to know more, the 'Complete Edition' of Whose Reality is it Anyway? Understanding the Impact of Deprivation on Perceptions of Place
This copy of the report features all of our background reading and includes further thoughts on how perceptions travel through communities (including some thoughts on the concept of 'memes') and the importance of cultivating social capital at a neighbourhood level.
The Word on Our Street Report 2009
This report highlights the findings of a survey that was conducted to track the state of the nation in terms of the general publis's perceptions of their local environment. The report reveals a number of key findings including which local environmental quality issues the public consider to be their highest priorities, which litter types the public perceive to be problematic in their local area, how concerned the public are about the appearance of their local area compared to a number of other highly topical issues, what impact the appearance of the local area has on their feelings of safety and how guilty they feel for dropping litter.
The Word on Our Street - Summary of Findings
Summary of The Word on Our Street Report 2009
Youth Litter Study 2003
This is a behavioural study with 13-16 years olds and segments young people with regards to their current littering behaviour, attitudes towards it and the triggers and barriers to behavioural change.
Zero to Hero 2004
Written by Keep Britain Tidy but funded by the British Cleaning Council, this report looks at issues of local environmental quality and anti-social behaviour.